For over three decades, Vinca has been more than just a jewelry store on the Plaza. It's a place where relationships are forged, milestones are celebrated, and a commitment to quality and ethical sourcing runs deep. We recently spoke with three incredible clients—Natasha Ria El-Scari, Lafe Bailey, and Julie Grundyson—who shared their unique experiences that define the Vinca difference.
A Commitment to Ethical Beauty
Our clients often choose Vinca because of the care we put into every stone and every sourcing decision. For Natasha Ria El-Scari, this commitment was the starting point for her story.
When discussing her engagement, Natasha was clear: the diamonds "have to be ethical." Her research led her right to Vinca, a discovery confirmed by a friend who described the store as "amazing" and celebrating 30 years of business.
Natasha's Insight: "I've seen them treat a person buying a $200 ring and people buying an $80,000 ring and they're treated the same. And that's when I knew that this was going to be my forever jewelry home."
Natasha's story encapsulates the essence of Vinca: honesty, integrity, and a dedication to treating every client with equal respect, regardless of the purchase price.
Building a Multi-Generational Legacy
True loyalty is measured not just in years, but in generations. For Lafe Bailey, Vinca has been a cornerstone of his family's most cherished memories for 20 years.
Lafe and his late wife began visiting Vinca two decades ago, bringing their children along. The store quickly became an oasis of warmth and friendship. Now, Lafe and his daughter, Eve, cherish the legacy that Vinca helped them build. They specifically chose pieces that could be passed down to Lafe’s three daughters, ensuring the family's story continues with each generation.
Eve's Reflection: "It is something that’s so special... to have something to show to my nieces and nephews and then future children just about their grandma. And I think that's really important and I really enjoy it."
The Bailey family reminds us that jewelry is more than metal and stone—it is a tangible link to the past, carrying priceless memories forward.
Personalized Design and Forever Friendships
For clients like Julie Grundyson, who has been with us for 25 years and even has a background in the jewelry industry, the relationship is built on expertise and deep personal care.
Julie’s story highlights the exceptional talent and personal touch of our team, including Simone, Elizabeth, and Two. She proudly shares the story of her 35th wedding anniversary ruby ring. After missing out on one she loved, the team worked tirelessly to custom-design a mounting for a loose, perfect cushion-cut ruby.
Julie's Praise: "They literally are... have kind of made every jewelry dream come true for me."
Julie views the Vinca team as family, appreciating not only the stunning final products but also the behind-the-scenes work, like Simone's "intriguing" process of sourcing the perfect gems.
Experience the Vinca Difference
Whether you're looking for an ethical engagement ring, a piece to continue a family legacy, or a custom design that captures your unique dreams, the entire Vinca team is ready to welcome you with the same warmth and expertise. Our commitment to high-quality jewelry and lifelong relationships is what truly sets us apart.
We invite you to come visit us on the Plaza—you might just find your "forever jewelry home," too.



